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Continue reading →: New Balance Dynasoft 900 V2 — The Shoe That Can’t Decide Between a 5K or a Coffee DateThe first time I picked up the New Balance Dynasoft 900 V2, I froze for a moment in the store like a confused dad choosing between sandals and sneakers. Is this a running shoe? Is this a lifestyle sneaker? It looks too relaxed to chase a personal best, but also…
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Continue reading →: Bondi Is the Sofa, Clifton Is the Sports Car, Rincon Is the Hatchback I Use Every DayIf there’s one brand that permanently rented a small apartment in my runner’s heart — without ever paying utilities — it would be Hoka. Long before the chunky, marshmallow-looking midsoles became trendy and fashionable enough to appear in coffee shops and airports, I was already that guy clomping around in…
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Continue reading →: From Broken Air Zoom to Trust Again: My Winflo 4 StoryBuying running shoes in Japan has slowly turned into a strange side hobby for me. Some people collect fridge magnets or keychains as souvenirs. I collect midsoles. Every trip, I don’t ask, “What temple should I visit?” I ask, “Which sports store has a discount rack?” And once again, Japan…
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Continue reading →: Don’t Hunt the Shoe. Hunt the Discount: A Runner’s Guide to Buying Shoes in JapanPeople often ask me the same question whenever I fly to Japan: “Are running shoes cheaper there?” I always give the same dramatic answer: Yes… and yes. Not a typo. Two yeses. Because there are actually two different reasons why your wallet somehow feels lighter at Narita Airport but heavier…
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Continue reading →: I Ran Along a Japanese River and Understood the Country BetterFinding a place to run in Japan is almost unfairly easy. You don’t need insider tips, Strava heatmaps, or a local running group whispering secrets. Open Google Maps, type the word “park”, and chances are you’ll find someone jogging there before the sun fully wakes up. Ueno Park is a…
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Continue reading →: Running Shoes Don’t Know Borders, Marketing DoesI used to think running shoes were simple objects. You buy them, you run in them, you slowly destroy them, and eventually you thank them for their service before demoting them to walking duty. Lately, though, running shoes have started behaving like international citizens. Some colors only exist in certain…
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Continue reading →: Not Free, But Perfect: A Runner’s Morning Inside Rikugien Garden, TokyoRunning while on holiday has become my most reliable ritual. No matter how tight the itinerary or how tempting the hotel bed feels, I always pack my running shoes. Tokyo was no exception. Jet lag, cold weather, and convenience store snacks at midnight couldn’t stop me. As usual, the first…
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Continue reading →: The Subtle Art of Not Looking Like You’re Stopping Mid-RunRunning photography is strange. You can finish a good run—legs tired, breathing under control, ego intact—then look at the photo and wonder why you resemble someone late for work but not committed enough to actually run. It’s confusing how something that feels powerful can look so… negotiable. Over time, I…


